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UX / Strategy / Marketing
Facebook Ads / Advertising
Google Adwords / Display Ads
Design / Branding / Animation
Syed Irfan Ajmal
SEO / Search Engine Optimization
Public Relations / PR
CEO of Zabihah
CEO of Dinar Standard
Senior Associate at Dinar Standard
Strategy / Growth Hacker
It is likely that you have a wonderful product or service that you believe in and want to market to a specific group of people - some of you may have already been marketing, others are looking for the best option for a new startup venture.
The difficult part is “which agency should I choose? There are so many.” We’re in a time where becoming a *seemingly credible* marketing agency is as simple as a business name, a business address, a templated website and few testimonials from fiverr.com.
As the bar to entry gets lower and technology makes things easier (websites are now easier to build, youtube will *show you how*, you can buy courses to teach you how to use complex digital marketing platforms) theory and mediocrity is rife in our industry and quickly becoming an epidemic that is frequently leading to businesses failing.
We are a 360 (full services) marketing agency who build profitable campaigns for clients of all shapes and sizes. For us, rather than *just* doing things differently we prefer to do things excellently. This starts with the personnel we have.
Our entire team are self-started go-getting seasoned veterans of their expert area whom have accomplished highly credible results in their field, have run their own agencies or are thought leaders of their subject. A group of people who sincerely care about producing the result the client needs.
This means our SEO specialist has been doing SEO for years, has had an SEO company, has spoken on stages about SEO and even written a book on SEO. Our Google Adwords specialist has been building campaigns for thriving multi-million dollar companies for years. Or our Facebook ads specialist regularly teaches Facebook advertising and has built his own agency just on Facebook ads. Or our email marketing specialists have built platforms that house over 1000 monthly paying, or an advertising platform that serves and under served niche marketing.
Point being, we have an all star team and can almost guarantee incredible outcomes. This reinforces a unique level of confidence from our clients about our processes and what we do. This is also why we’re selective about the clients we choose.
Great marketing agencies solve complex marketing problems and do a great job of managing client expectation. This means an agency who can solve a specific set of challenges for that specific client in a way that the client needs and *ideally* wants. Such is achieved through a necessary level of experience, skill and deep client empathy. In other words you have to care.
This job cannot be done successfully without caring about the outcomes of those we serve. The business model must reflect this. The skill of the agency personnel and what it offers must reflect this.
Money is not the mechanism of measure. Solving problems that move a client closer to profit, growth and revenue are the key metrics. If there are 10 problems standing in front of you and a marketing campaign uncovers 8 of those problems - these are 8 units assist you towards profitable success.
We work with businesses & entrepreneurs with big visions sitting on the foundation of great products or services. We are not for everyone nor do we wish to be. We have compiled a powerhouse team so we can truly transform businesses after they have gone through our process.
This means we vet all potential clients via a short application before we have a consultation and discuss your project. If you have a set of unique needs and want to work with a highly skilled marketing agency who cares.